Online & Digital Marketing

Discover the hospitality industry trends

Follow the latest trends in the hospitality industry. Explore best practices and useful guides to keep you updated and well-informed.

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Hotel Efficiency: 7 Hotel Room Housekeeping Tips

Choosing accommodations can vary greatly from person to person. While some may lean towards luxurious options, others may want to spend their days in a cozy space. Yet, regardless of their preferences, one thing remains universal: the need for a clean room. If your guest happens to find the room dirty and untidy, the unsatisfied […]

What you can learn from next-generation guests of the world’s first Twitter-themed hotel

There are guests who would rather turn off their mobiles and computers, staying away from the digital world and enjoying...

How to use Pinterest for your hotel and how to measure its impact

Founded only 3 years ago, Pinterest has reached more than 70 million users and has quickly become an influential social...

Do you need a blog for your hotel?

There are two priorities for hotels: Selling more rooms and selling them directly, i.e. without intermediaries. Higher profit margins achieved...

What does the first hotel to introduce Twitter booking suggest about the sales potential of social media?

The impact of social media on customers of the accommodation industry is growing by each passing day. New generation hotel...

What you don’t know about the profile of customers preferring online agencies

Understanding customer behavior can help you increase your potential as an online travel agency (OTA). You can better manage the...

Yet another success story of HotelRunner: Carlton Hotel

Websites are known as the digital face of companies. The importance of websites to digital marketing of hotels is now...

How can you increase your online agency’s sales with Pinterest?

Spreading and growing in number, social platforms may increase both your online agency’s site traffic and your mobile sales, and...