Sales & Marketing

Promotional offers are among the most effective ways for hotels to increase their customer volume in the tourism industry. Within...

Rıza Kaynak February 3, 2016

In the tourism industry, there are periods that prove to offer more advantages than others in terms of customer potential...

Rıza Kaynak December 14, 2015

  Social media channels have a huge impact on digital marketing strategies. However, hotel management offers another alternative to social...

Rıza Kaynak December 8, 2015

  The amount of direct booking transactions on hotel websites might be lower than that of online agencies due to...

Rıza Kaynak November 2, 2015

Do the users following your hotel’s Facebook page contribute to your posts? Your followers need to like, share and comment...

Cihan Coşkuntuncel September 18, 2015

Have you ever imagined your property’s brand as a human? If you can’t visualize a person in your mind when...

Cihan Coşkuntuncel May 27, 2015

The number of social media platforms and their users increases each day. Users now share all their opinions and thoughts...

Cihan Coşkuntuncel May 12, 2015

Any successful business is born from a thorough plan, your hotel business isn’t any different. Before you make a name...

Rıza Kaynak May 8, 2015

Digitalization has a major role in the development of the tourism industry in our country as it continues to develop...

Rıza Kaynak April 21, 2015

Repeating the messages is crucial in your communication with potential guests. However, too frequent a repetition might exceed the perception...

Cihan Coşkuntuncel March 19, 2015

Those who search on the Internet first check the results on the first page and generally do not move to...

Cihan Coşkuntuncel March 6, 2015

In hotel management, the path to satisfy your guests might actually goes through having satisfied and happy employees. In this...

Rıza Kaynak February 25, 2015