Discover the hospitality industry trends

Accommodation is one of the first services to come in mind about the tourism industry. Hotels and properties offer a...

Rıza Kaynak April 1, 2014

A while ago, a study carried out with the collaboration of the Touristic Hotels & Investors Association (TUROB) and Boğaziçi...

Rıza Kaynak March 31, 2014

With social networks, a new era has begun in digital marketing. It is now much easier to promote your property...

Rıza Kaynak March 27, 2014

Social media has been proved to be among the most powerful marketing platforms, although it is a relatively nascent concept....

Rıza Kaynak March 26, 2014

Some of the options in the digital marketing strategies of your online travel agency appear to stand out more visibly...

Rıza Kaynak March 21, 2014

The traveling process for guests begins with the initial research they do through search engines. Therefore, it is critical for...

Rıza Kaynak March 12, 2014

Each day, the Internet transforms and shapes the hotel industry just like it changes our habits, by expanding its role...

Rıza Kaynak March 11, 2014

One of the biggest effects of online travel agencies on the accommodation industry is that the prices have became transparent,...

Rıza Kaynak March 6, 2014

Search Engine Optimization (SEO) refers to the efforts made to get your website listed in the top results of search...

Rıza Kaynak February 26, 2014

We do not know if women are from Venus, or that men are from Mars, yet we know that there...

Rıza Kaynak February 24, 2014

By its nature, the accommodation industry is international. In our era, each property has the potential of accommodating guests from...

Rıza Kaynak February 21, 2014

Online travel agencies which emerged years ago and witnessed their golden age in the beginning of the 2000s have now...

Cihan Coşkuntuncel February 18, 2014