Sales & Marketing

Cloud computing has become a byword in many areas of business life. Turning into a focal point for almost all...

Rıza Kaynak September 5, 2013

When it is about social networks, Twitter and Facebook might be the names that come to mind first but one...

Rıza Kaynak August 27, 2013

We live in a digital world. All the key processes of accommodation industry are performed online, including reservations. However, call...

Rıza Kaynak August 23, 2013

Mistakes may be made in any phase of hotel management. However, marketing mistakes would cost you a dear. Marketing mistakes...

Rıza Kaynak August 21, 2013

The world’s most popular search engine, Google is actually more than a search engine. Google significantly serves accommodation industry as...

Rıza Kaynak August 16, 2013

Today social media has been one of the most practical methods used not only by corporations but also by individuals...

Rıza Kaynak July 9, 2013

One of the most popular social media networks, Twitter rolled out a new feature called “hashtag” in 2009. Hastags, which...

Rıza Kaynak July 5, 2013

Marketing is a vital process for every hotel. More often than not, marketing activities are limited to the budget and...

Rıza Kaynak June 25, 2013

Social media provides for the entire accommodation industry a more direct and sincere communication with the client, while offering a...

Rıza Kaynak June 24, 2013

On one hand, the number of digital marketing channels is increasing; and on the other, computer is no longer the...

Rıza Kaynak June 23, 2013

There are more than 2 billion active Internet users around the globe, indicating that one of three people are connected....

Rıza Kaynak June 21, 2013