Follow the latest trends in the hospitality industry. Explore best practices and useful guides to keep you updated and well-informed.
Metasearch continues to grow in popularity every year and remains one of the key platforms where guests make their hotel decisions. Hotels that aren’t visible on metasearch risk losing significant demand simply because they’re missing one of the most critical touchpoints in the guest journey. Not being listed on metasearch doesn’t just mean lower visibility. […]
Ezgi Aydın
January 27, 2026
3 min
Sales & Marketing Post too little, and you’re forgotten. Post too much, and you’re ignored. What’s the sweet spot?
Cihan Coşkuntuncel
March 19, 2015
Sales & Marketing Why do some hotels dominate Google while others stay invisible? Discover the SEO secrets that get properties booked.
Cihan Coşkuntuncel
March 6, 2015
Tips & Tricks Is your hotel website helping or hurting your sales? These 4 steps could completely change the game.
Cihan Coşkuntuncel
March 2, 2015
Sales & Marketing Your hotel’s Facebook page might be costing you guests. Here’s how to fix it.
Cihan Coşkuntuncel
February 16, 2015
Sales & Marketing What do you do when a guest posts something damaging? Here’s how hotels can turn negativity into opportunity.
Cihan Coşkuntuncel
February 13, 2015
Tips & Tricks Want to capture the next generation of travelers? Here’s what really attracts youth groups to hotels.
Cihan Coşkuntuncel
February 9, 2015
Tips & Tricks Hotels that master content marketing win more bookings. Do you know the key that unlocks it?
Cihan Coşkuntuncel
February 2, 2015
Sales & Marketing Why are some properties always fully booked while others struggle? The answer lies in digital marketing.
Cihan Coşkuntuncel
January 14, 2015
Sales & Marketing Most OTA posts get ignored. These 6 methods will make yours stand out and convert.
Cihan Coşkuntuncel
November 24, 2014
Sales & Marketing Your OTA’s numbers may be hiding the truth. Here’s how Google Analytics reveals what really drives bookings.
Rıza Kaynak
November 19, 2014
Sales & Marketing What if one video could double your bookings? Here’s how properties can make it happen.
Cihan Coşkuntuncel
November 12, 2014
Sales & Marketing Is your travel agency invisible online? Discover how an online presence turns browsers into loyal clients.
Cihan Coşkuntuncel
October 24, 2014
