Sales & Marketing How to boost direct bookings through TripConnect by TripAdvisor?
Guests are checking TripAdvisor anyway, why not turn that traffic into direct bookings? Here’s how.
Follow the latest trends in the hospitality industry. Explore best practices and useful guides to keep you updated and well-informed.
Many hotels have started integrating central reservation systems to improve efficiency, with the majority being independent hotels. CRS adoption has reached about 65% among independent hotels, helping them streamline reservations and reduce booking mistakes by 30%.
October 9, 2025
Sales & Marketing Guests are checking TripAdvisor anyway, why not turn that traffic into direct bookings? Here’s how.
Sales & Marketing If your hotel were a person, who would it be? Explore how brand identity drives guest loyalty.
Sales & Marketing Every review is a clue. Do you know how to read them to protect and grow your reputation?
Sales & Marketing Behind every successful hotel is a solid plan. Do you know the 10 steps yours must include?
Tips & Tricks Your next guests might be browsing from another country. Are you making it easy for them to book?
Sales & Marketing OTAs dominate the travel market, but do you have a strategy to stand out among them?
Hospitality Technology Technology is rewriting hospitality. Are you using the tools that give hotels and OTAs a real edge?
Sales & Marketing Post too little, and you’re forgotten. Post too much, and you’re ignored. What’s the sweet spot?
Sales & Marketing Why do some hotels dominate Google while others stay invisible? Discover the SEO secrets that get properties booked.
Tips & Tricks Is your hotel website helping or hurting your sales? These 4 steps could completely change the game.
Sales & Marketing Your hotel’s Facebook page might be costing you guests. Here’s how to fix it.
Sales & Marketing What do you do when a guest posts something damaging? Here’s how hotels can turn negativity into opportunity.