Follow the latest trends in the hospitality industry. Explore best practices and useful guides to keep you updated and well-informed.
What is yield management? At its core, yield management is a pricing and revenue strategy that adjusts what you charge based on predicted demand and external conditions. The goal, stated simply, is to sell the right product to the right customer at the right time for the right price. For hotels, that means balancing a […]
Ezgi Aydın
April 8, 2026
6 min
Sales & Marketing OTAs dominate the travel market, but do you have a strategy to stand out among them?
Rıza Kaynak
April 21, 2015
Hospitality Technology Technology is rewriting hospitality. Are you using the tools that give hotels and OTAs a real edge?
Cihan Coşkuntuncel
April 14, 2015
Sales & Marketing Post too little, and you’re forgotten. Post too much, and you’re ignored. What’s the sweet spot?
Cihan Coşkuntuncel
March 19, 2015
Sales & Marketing Why do some hotels dominate Google while others stay invisible? Discover the SEO secrets that get properties booked.
Cihan Coşkuntuncel
March 6, 2015
Tips & Tricks Is your hotel website helping or hurting your sales? These 4 steps could completely change the game.
Cihan Coşkuntuncel
March 2, 2015
Sales & Marketing Your hotel’s Facebook page might be costing you guests. Here’s how to fix it.
Cihan Coşkuntuncel
February 16, 2015
Sales & Marketing What do you do when a guest posts something damaging? Here’s how hotels can turn negativity into opportunity.
Cihan Coşkuntuncel
February 13, 2015
Tips & Tricks Want to capture the next generation of travelers? Here’s what really attracts youth groups to hotels.
Cihan Coşkuntuncel
February 9, 2015
Tips & Tricks Hotels that master content marketing win more bookings. Do you know the key that unlocks it?
Cihan Coşkuntuncel
February 2, 2015
Sales & Marketing Why are some properties always fully booked while others struggle? The answer lies in digital marketing.
Cihan Coşkuntuncel
January 14, 2015
Sales & Marketing Most OTA posts get ignored. These 6 methods will make yours stand out and convert.
Cihan Coşkuntuncel
November 24, 2014
Sales & Marketing Your OTA’s numbers may be hiding the truth. Here’s how Google Analytics reveals what really drives bookings.
Rıza Kaynak
November 19, 2014
