Grand Harilton | HotelRunner

Property type City Hotel

Number of units 208

Location

Türkiye

Introduction

As a newly established property, making a strong and fast entry into the market was the top priority for Grand Harilton Hotel. By starting to work with HotelRunner Elite since the pre-opening stage, the entire sales infrastructure was built correctly from day one. A solid structure was established to enable newly assigned teams to operate in a systematic and efficient way in a short time.

Within a short period, all systems became fully operational, sales channels were activated, and the property began generating measurable results from the very first months.

This process clearly demonstrates how a property starting from scratch can rapidly gain momentum with HotelRunner’s end-to-end technology, the right consultancy, and a clear roadmap.

Success in Numbers

Total revenue:

50%
increase

Number of room nights:

30%
growth

Forward bookings (quarterly):

16%
increase

Within the first few months after opening, access to both local and international markets expanded, a meaningful booking volume was achieved, and Grand Harilton Hotel entered a path of sustainable growth.

Starting Point

As a newly established property, Grand Harilton Hotel’s key needs were:

Rapid and accurate setup of sales channels

Starting sales immediately without losing time at opening

Planning revenue-generating actions from the very beginning

Building a steady flow of long-term and forward bookings

Structuring the system with the right strategy from day one

How HotelRunner Elite Fueled the Transformation

Key Initiative

Fast Setup and IntegrationThe HotelRunner Elite Team quickly established Grand Harilton Hotel’s online sales infrastructure and activated all channels. The setup and integration process progressed smoothly, with no time lost at opening.

Outcome

The property started generating sales within the first months and made a strong market entry.

Key Initiative

From Setup to Success: A Defined Roadmap

With over 10 years of industry experience, the HotelRunner Team provided a clear and actionable growth plan for Grand Harilton Hotel. Pricing, channel expansion, and sales strategies were planned together.

Outcome

Strategic decisions were made based on data, resulting in more than a 16% increase in forward bookings on a quarterly basis.

Key Initiative

Designing Channel and Revenue Strategy

Access to local and international markets was expanded
Revenue-driving sales actions were implemented
A structure supporting long-term booking flow was established

Outcome

Total revenue nearly doubled, room nights increased by over 30%, and a steady rise in occupancy was achieved.

"As a newly established property, our biggest need was to accelerate the process and build the system correctly from the start. With HotelRunner Elite, we achieved this in a very short time. Seeing a rapid increase in forward bookings clearly showed that we partnered with the right solution."

Cüneyt Özkan, Sales and Marketing Director

Grand Harilton Hotel

Strategic Collaboration with the Elite Team

Throughout the process, Grand Harilton Hotel received not only technical support but also active and guiding consultancy in pricing, channel management, and sales strategies.

Decisions were made through joint analysis, with market trends and competitor pricing regularly evaluated. This approach created a more predictable operational and financial structure for a newly established property.